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Art Marketing and Promotion on the Internet
Search Engine Marketing
Here is a
question that we are
often asked "How will being a member of a Virtual Art
Community improve my Internet visibility and my individual web sites page
ranking within the "Major Search Engines ?"
Why search engine marketing is so important today
When someone queries a search engine for a keyword related to you individually,
art discipline, art category, products/services, or demographics related
keywords to Art. Are you being found within a five minute time frame, from the
results listings, or does your competition proceed you"?
If you're listed in the major search engines, but not found within this time
frame, you lose, no matter how many search engines that list you.
Below are a few facts which should leave you in no doubt that search engine
marketing should form an integral part of every web promotion strategy.
· 85% of
Internet users find websites through search engines.
· 90% of
Internet users do not go past the top 30 search engine results. They simply type
something else in if they can't find a relevant site.
· 75% of
Internet users have the intention of purchasing a product or service when using
search engines.
At this point I will focus on the above comment
"90% of Internet users do not go past the top 30
search engine results. They simply type
something else in if they can't find a relevant site."
When you are considering joining the "Fee Based" Virtual Art Galleries or On
Line Art Galleries submit a keyword query, pertinent to your art category or
demographic to see of the site is listed within the
top 30 listings.
This will then give you a bench mark to know if that site is found within the 1
minute to 5 minute time frame. Thus giving quicker access to the viewer and
providing you accelerated and expanded visibility.
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